The People Behind User-Centered Design and why they hold the keys to your future….

Don’t miss this event at Cass Business School, 106 Bunhill Row, London EC1Y 8TZ. Wednesday 7 July 2010 17:30 – 20:30 (Free to attend, registration essential)

Cass Business School, in association with Electronic Ink, presents a dynamic discussion focused on User-Centered Design. Senior executives from the energy, pharmaceutical, healthcare, and financial industries will be brought together for this one night event to share insights, as well as to provide a look into the future of business systems and solution design. Join us to learn how even a modest investment in Design can increase effectiveness of business systems, and rapidly hit the bottom line. Learn about the people behind user-centered design and why they hold the keys to your future.

More information & registration details here.

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About Centre for Creativity in Professional Practice
The Centre for Creativity in Professional Practice is an interdisciplinary research centre in the Cass Business School, City University London. http://www.cass.city.ac.uk/research-and-faculty/centres/creativity

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